In January, 2009, Alpen Optics will introduce its new Alpen Pink 263P 8x 25 compact and Alpen Pink 393P 10×42 full-size binocular. Alpen has partnered up with the National Breast Cancer Foundation (NBCF) and a portion of the profit of each binocular sold will go the NBCF to help focus on the cure for breast cancer. “Pink is the color most associated with breast-cancer research,” says Vickie Gardner, vice president of Alpen Optics. “Our new line of Alpen Pink is more than just a pink binocular.
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